Vaughan Arnell

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Vaughan Arnell

Legendary commercial and music-video director Vaughan Arnell’s diverse and genre-defining career spans three decades. He has collaborated with some of the greatest artists in pop-music history, and his commercial work includes seminal films for Levi’s and Stella Artois.

Vaughan’s visionary visual style is characterised by remarkable visual wit, striking contemporary imagery and beautifully photographic storytelling.

Embarking on his career in the late 1980s with a series of iconic, experimental music videos for up-and-coming artists, his distinctive and iconic work quickly attracted major artists such as George Michael, Jamiroquai and Robbie Williams.

It was only a matter of time before commercials came knocking. “DJ”, his breakthrough, era-defining piece of work for Wrangler in 1991, was rapidly followed by Levi’s ‘Creek’ and Stella Artois ‘Red Shoes’.  Both campaigns won global acclaim, picking up D&AD honours for Best Direction and are still widely regarded as amongst the finest pieces of advertising in recent decades.

With his reputation as the vanguard of music video firmly cemented, Vaughan has been named Best Director at the BRIT Awards on three separate occasions, and in 2016 Vaughan was awarded the ICON award for Outstanding Contribution to Music Video at the UK MVAs.

More recently, 2017 saw Vaughan helming the sumptuous House of Fraser “Bring Back Merry” Christmas campaign and his collaboration with Charlie Sheen for Hostelworld through Lucky Generals picked up the Grand Prix at the YouTube Brand Awards in 2018.